Communication with stakeholders

Stakeholder communication is crucial for realizing Goals 1 to 3. We believe these communications must properly convey the information required by each stakeholder.

Customers

Anritsu emphasizes technical support for customers and promptly responding to complaints. In addition, we emphasize the construction of a framework for future-oriented strategic support and global information sharing to deliver safety and security to customers as well.

>>Service to customers

Communication with Shareholders and Investors

We are proactively disclosing information and encouraging interactive communication to more effectively meet the needs of shareholders and investors and applying their feedback to improve our business and IR activities.

Shareholder Composition (as of March 31, 2009)

Anritsu Corporation has 16,601 shareholders. Individual investors account for the largest portion, owning 42.4% of outstanding shares, followed by 36.0% owned by domestic financial institutions and 11.2% by foreign investors.

Investor Relations (IR) Activities at Anritsu Corporation

In its communications with shareholders and investors, Anritsu Corporation strives to achieve higher shareholder satisfaction by fairly reflecting its corporate value in the stock price and return to stockholders. To this end, under the leadership of the IR Promotion Team of the Corporate Communication Department, the company established a policy of fairly and proactively disclosing accurate information under prevailing laws and regulations, with a stance of sincerity regardless of whether or not the content or environment surrounding disclosure is favorable for the company. We also conduct a wide variety of IR activities including briefings for international institutional investors; participation in exhibitions for individual investors; the convening of roundtable conferences for shareholders; the release of annual reports, business reports as well as other publications; and the timely disclosure of information on the Web.

Reinforcing IR Activities for Individual Investors

Since Anritsu Corporation conducts business worldwide that does not come into direct contact with general consumers, we think it is very important to inform our shareholders as faithfully as possible of our business structure, framework for generating profits and other factors that affect our business results. To this end, in addition to ongoing information disclosure to domestic and overseas institutional investors, the company proactively communicates with shareholders and individual investors in Japan. Specifically, the company held a shareholders' roundtable conference following the general shareholders' meeting to offer explanation of management strategy by the President and encourage face-to-face dialogue between shareholders and management in the company's product showroom. The company also participated in exhibitions for individual investors in which the President provided company information directly to individual investors followed by a questionnaire survey. We analyzed their feedback and the results of the questionnaire to improve our exhibition materials with a focus on business activities and management strategy requiring more complete disclosure.

 

Recognition by External Organizations

Anritsu Corporation has been included in the portfolios of MS-SRI: Morningstar Socially Responsible Investment Index of Morningstar Japan K.K. as well as many other SRI funds. In addition, Daiwa Investor Relations honored the company with an outstanding enterprise award for its investor website for the eighth consecutive year.

Supplier

Our company has enjoyed doing business with Anritsu, such as supplying semiconductors, for more than 20 years. I highly value Anritsu’s QU suggestion mechanism for accepting improvement recommendations and requests from business partners. I understand this approach resulted in the creation of a help desk for promptly responding to consultation requests and problems by having employees of business partners, including our company, regularly visit Anritsu. This system offers benefits to both sides, since we can respond to issues faster and with more concrete solutions than possible over the phone. What I expect from Anritsu: I think it would be even better if we could move in a positive direction through closer contact by not only sharing the results but also provide feedback into the process and consider alternate ideas in response to suggestions from business partners. I believe Anritsu will help by developing a global infrastructure and creating a more livable environment by pioneering in the market for measuring instruments. I expect Anritsu to continue providing high-performance products to society. Our company would like to support this process as a good partner.

Emplyee

My responsibilities include overseeing the employment of engineering university graduates, procedures for retired employees, and the employment of the elderly and the handicapped. The Anritsu culture values new ways of thinking and maintains an atmosphere in which younger members are expected to vigorously express their views. Although those in charge of recruitment share a common awareness of how to work with students, specific approaches are left to the individual. So I am intentionally developing my own recruitment style, making the best use of my own creativity. As part of this effort, and with the belief that personnel managers significantly shape a student's impression of the company, I first try to make them feel connected with Anritsu and then stimulate their interest in its business and products. I feel people skills are really important; what a student thinks about Anritsu can be affected by something as simple as the way an employee greets them in passing, as well as the responsiveness and attitude of human resource personnel. And the process of recruitment is not over once someone is employed. It is important to observe how well people are working and growing after joining the company and recognizing what they need to further improve their performance. I will work to create a system that enables us to see this aspect.

My primary responsibility is working in the New Recruit Education Operational Secretariat. Because this is my second year with the company, I believe I can apply my own experience to the training of new recruits. The thing that most strongly impressed me after joining the company was the multitude of opportunities for thinking on my own. At first I expected people to teach me about everything; instead they would often ask me what I thought. I feel this environment will help me grow.
I strongly feel the need to create through my work an environment that encourages stronger interest between people in different worksites and departments. I believe having an interest in how people are working in other workplaces would improve the ease and efficiency of our jobs and communication.
When we know each other, we naturally care for one another. This would change how I work. For example, I would be more considerate of the situation of coworkers or provide more help when asking them to perform some task. I myself will take the initiative to visit other departments for opportunities to speak face-to-face with as many people as possible.