Promotion of social contribution activities(1/2)

Anritsu believes that good relationships with local communities are essential for its business activities. Community-based social contribution programs are at the center of these initiatives under the three pillars of partnerships for educating youth, contributing to local communities and protecting the environment.

Partnerships for educating youth

■Fun Science Laboratory Sponsored by Atsugi Board of Education: Atsugi Municipal Iiyama Elementary School

To counter the declining interest in science and technology among young people, Anritsu conducted a Fun Science Laboratory at nearby Iiyama Elementary School at the request of Atsugi City. The laboratory was designed to stimulate interest in science among children through a thought-provoking experiential format. We explained the basics of electricity in plain terms, performed related experiments and provided games.

■Kanagawa Prefectural Education Board: Business Partnership for Home-based Education and Radio Building Class for Families

The Kanagawa Prefectural Education Board is promoting its Business Partnership for Home-based Education with businesses in the prefecture to increase participation of their employees in this effort. Anritsu supports this program and is undertaking activities such as encouraging employee participation in school events and helping children understand their parents'work. For example, Anritsu held a Radio Building Class for Families during the summer school break. The event was designed to help employees'children understand Anritsu and provide an opportunity for them to enjoy craftwork with their parents.

■Supporting Youth Education

Anritsu participates in several activities as part of the social studies curriculum of neighborhood elementary schools, junior high schools, high schools and technical schools in Atsugi City, including internships, on-the-job training and worksite tours. Internships allow students in high schools and technical schools to gain experience in society at an actual workplace. In 2008, students of a commercial high school experienced accounting practices at Anritsu Pro Associe Co., Ltd., while students of a nutrition school experienced cooking in the cafeteria department of Anritsu Kousan Co., Ltd.

In our on-the-job training program, students from three junior high schools experienced a recycling process through which appliances were disassembled and sorted by material at a recycling center at Anritsu Kousan Co., Ltd. Under our worksite tour program, pupils of an elementary school and junior high school visited the Head Office of Anritsu Corporation and observed worksites they would not otherwise see.

■International Student Conference: Company Visit Program

The International Student Conference is a student-driven event that has been held in Japan since 1954. It is designed to provide students from around the world with opportunities to build relationships based on mutual understanding from an international perspective. As a part of related activities, 30 students from 13 countries visited the users' room of Anritsu Corporation and the product showroom of Anritsu Industrial Solutions Co., Ltd. to see developed products and observe a material sorting process for environmentally friendly products in the recycle center of Anritsu Kousan Co., Ltd.

■The Atsugi City Boys'Soccer Competition

The Atsugi City Boys'Soccer Competition is one of the largest sports events in Kanagawa Prefecture, featuring the participation of 32 teams from Tokyo and five prefectures. Anritsu Corporation has been supporting the competition since 1995 by, for example, providing the Anritsu Cup. In addition, two employees from the Anritsu Group participated in the event as coaches of participating teams in Feb 2009. Going forward, we will build close ties with local communities through this competition by encouraging a broader range of employees to participate in the event in their own ways, such as by serving as voluntary referees or photographers.

I am a volunteer coach of a boys' soccer team to which my two children also belong. Because elementary-school years are especially important for children to learn about social life, it is often difficult for me to find the right way to instruct and deal with them. At the same time, however, it is sheer pleasure for me as a coach to see children doing their very best in every play or even performing well in a game as a result of training. Another reward is in communicating with people of the local community and making our company known through children's soccer. For the future, I expect participation in socially beneficial activities to expand among employees in various ways. I believe it is important for the company not only to support the Atsugi City Boys' Soccer Competition but also to create an environment that encourages more employees to participate in the planning of the competition and its undertaking. I, too, will take an active role in various social contribution activities in addition to boys' soccer.

■Donating Sporting Goods through the Hoshino Dreams Project to Asian Children for Sports Opportunities

The Hoshino Dreams Project chaired by Senichi Hoshino, former manager of the Japan National Baseball Team, supports young people through various sports-related activities. One activity is the donation of sporting goods to economically disadvantaged children who have few opportunities to take part in sports. Anritsu has joined in with this activity by donating over 300 surplus sporting goods items for basketball, tennis, badminton, and baseball from company sports clubs. Recently these donated goods were sent to the Muktaneer Children's Home in Bengal, India, via Free the Children Japan, an NPO organization cooperating with Hoshino Dreams Project. According to the NPO staff who delivered the goods, Muktaneer Children's Home is a home to boys of two to fourteen years of age, who were taken into protective custody from severe poverty. The boys started playing with the donated sporting goods right away. Anritsu will continue to take part in this activity. 　

>>Promotion of environmental management(2/2) Contributing to local communities・Protecting the environment